MA Realtor Exposes Modular Housing as Mediocre

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I recently came across an article about modular homes written by a Bill Gassett, a Massachusetts Realtor and was happily reading along about his explaining the benefits of modular homes in the first part of his article entitled “The Benefits of a Modular Home.”


Almost everything he mentioned about quality, lead times and the fact that modular is not manufactured housing hit all the the right points. I was truly thinking we had a knowledgeable ally in him.


Just Don’t Ask Me About Modular Housing

Then he wrote a section entitled “Disadvantages of Modular Homes.”


OMG! What I had a first considered an ally soon turned into just another uninformed Realtor with little true understanding of what modular can be.


Here are some of the topics he mentions as to why modular housing is mediocre at best and probably a choice he says to avoid when building a new home:

  • Lack Of Customization
  • More Complicated Loan Process
  • Cost of Land
  • Land Restrictions
  • Perceived Quality Issues
  • Issues with Selling the Home

Then he followed up these highlights about modular with this:


Is A Modular Home An Option For You?
If you are the kind of buyer that is looking for the best deal and is up to date on the quality of many modular homes, you may be extremely satisfied with one. If you are a buyer who wants something uniquely yours, something customized or something that will impress the neighborhood, a modular home may not be the right fit.


Click Herefor the full article.


After reading it, I want every modular home builder and factory serving his areas in MA to write him, call him or visit him and tell him he needs to update his attitude toward Modular Housing in the US.


With all the marketing that builders and factory people have been planning along with the efforts of the MHBA, Realtors like this guy can kill a sale for you simply by giving out this type of information.


About the Author: The above Real Estate information on pros and cons of modular homes was provided by Bill Gassett, a Nationally recognized leader in his field. Bill can be reached via email at [email protected] or by phone at 508-625-0191. Bill has helped people move in and out of many Metrowest towns for the last 28+ Years.

Thinking of selling your home? I have a passion for Real Estate and love to share my marketing expertise!

I service Real Estate sales in the following Metrowest MA towns: Ashland, Bellingham, Douglas, Framingham, Franklin, Grafton, Holliston, Hopkinton, Hopedale, Medway, Mendon, Milford, Millbury, Millville, Northborough, Northbridge, Shrewsbury, Southborough, Sutton, Wayland, Westborough, Whitinsville, Worcester, Upton and Uxbridge MA.


If you haven’t signed up for the New England Modular Boot Camp on March 9th in Milford, MA yet, maybe this is another reason you should. Make your reservation now! Click Here to reserve your seat.

It’s time to begin fighting back against the misconceptions of modular housing.

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