Not every retiree needs housing designed for the affordable market, some just want a community that meets their needs for friendship and camaraderie. A place where Boomer couples and singles can share their experiences.
I recently talked with Matt Thornhill, the founder and CEO of Cozy Home Communities about his vision is for retiring middle-income Boomers. It had me wanting to take a closer look at joining one of his planned new communities.
For almost 40 years Matt has been studying consumer behavior — as a Madison Avenue advertising executive, an interactive marketer, and more recently as a futurist and founder of the Boomer Project and the Institute for Tomorrow.
The goal is to develop houses and communities that are affordable for middle-income older adults between the ages of 60 to 80+.
The organization is partnering with builders, home manufacturers, financial professionals, lenders, foundations, nonprofits, senior living operators, and senior care providers to develop and manage moderately-priced rental housing designed, built, and operated around the preferences and sensibilities of middle-income older adults.
CLICK HERE to learn more about Matt’s Cozy Home Community™
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Gary Fleisher is the Editor in Chief of Modular Home Source. Email at [email protected]
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